We’re Altura, the only truly independent onboard retail partner. We run the whole retail value chain for you: strategy, ranging, supply chain, loading, crew sales, the systems behind the transaction, and payments and reconciliation. We own the complexity so your team does not have to.
Work with us on the whole programme as your Merchant of Record, ask us to manage distinct parts of the retail value chain for you, or use us for independent advice. It’s all backed by years of live airline experience, so you’re never starting from scratch.
One accountable partner holding the legal, financial and commercial position at the centre of a multi-provider retail programme.
Hand us the whole programme. As your Merchant of Record we run onboard retail end to end: range, supply chain, crew, systems and the commercials, as one accountable team. You get the results without carrying the day to day.
Take just the parts you need. Plug us into the areas where you want sharper performance, from barsets and shrinkage to cash, warehouse, fresh food and range. Each module works on its own and sits alongside what you already have.






passengers served annually
in 13 countries across 3 continents
annual transactions
employees, 17 nationalities
across 57 countries
per month, with more than 150 products

Greece
Italy
Finance and
Administration Team
UK, United Kingdom
France
Spain
Guatemala
El Salvador
Costa Rica
Colombia
Ecuador
Peru
Chile
Argentina

Greece
Italy
Finance and
Administration Team
UK, United Kingdom
France
Spain
Guatemala
El Salvador
Costa Rica
Colombia
Ecuador
Peru
Chile
Argentina

We are a growing business running successful programmes
in Europe and the Americas
We are a growing business running successful programs
in Europe and the Americas



Inflight Services Coordinator
I would like to THANK YOU very much for the hard work and the commitment to having everything ready for the Go Live.
It has been a real pleasure to have you in the bases and the Volotea team (station/bases managers, crew) have been very glad to meet you all. Thank you very much for all your support and being present in the run up to launch, it is very much appreciated. I look forward to working with you in the future and embarking on the next adventure.
Chief Cabin Crew Officer
During these months of operational transition, we have faced a significant challenge: achieving an effective integration between the two companies (Altura & Jetsmart). Starting from scratch wasn’t easy, but today we’ve reached a much stronger and smoother coordination. This progress is largely thanks to the constant and effective communication we’ve maintained.
The meetings, although sometimes challenging, always resulted in constructive agreements that paved the way for continued improvement. There’s still work to be done, but we are fully confident that, through joint efforts, we will achieve excellent results.
We want to extend a special thanks to the Altura team for their commitment. It’s clear that when communication flows, anything is possible.
Customer Experience Project Manager
For SKY, having a partner like Altura means being able to provide our customers with an onboard service that is both high-quality and cutting-edge. We deliver an experience tailored to meet each passenger’s expectations.
Together, we are working to take the onboard service of our Low-Cost airline to the next level.
Our focus is retail, both onboard and online – but we also understand aviation catering inside out, and can manage that side of the operation when needed.
We’re not tied to any supplier, so every recommendation is made in your best interest. You get honest advice, full visibility, and the right partners for your goals.
We’ll shape our support around what you need – handling as much or as little of the process as you want, always working as part of your team.
We move at speed – developing and delivering solutions quickly, shaped by your feedback and built to fit your needs from day one.
info@alturaservice.com
info@alturaservice.com